Tràe Henry-Richards is a Jumeirah Beach Residence specialist at White & Co., advising buyers, sellers and investors across one of Dubai’s most recognisable waterfront communities.
Before moving into Dubai real estate, Tràe built his career within finance at J.P. Morgan Asset Management, where he developed a strong foundation in financial analysis, stakeholder management, negotiation and risk-led decision-making.
He now applies that same institutional mindset to the JBR property market, combining detailed area knowledge with a strategic, data-driven approach. From building comparisons and pricing analysis to buyer behaviour and long-term value, Tràe helps clients understand the full picture before making a move.
Known for his direct communication, market awareness and client-first approach, Tràe works with buyers, sellers and investors looking for clear advice, strong execution and long-term results in JBR’s competitive property market.