White & Co Real Estate has been ranked the number one brokerage in Dubai for ready secondary sales leads across both Property Finder and Bayut in April 2026. It is the first time the brokerage has topped both portals in the same month.
On Property Finder, White & Co recorded a 3.91% share of ready secondary leads in Dubai, ahead of the next two firms at 3.69% and 3.57%. On Bayut, the brokerage led the ready sale market share table at 5.41%, ahead of the second and third placed agencies at 5.01% and 3.18%.
Property Finder and Bayut are the two largest property portals operating in the UAE and the primary direct demand capture channels for residential brokerages in Dubai. Lead share on these platforms is one of the most consistent month-on-month indicators of brokerage visibility, listing quality and operational responsiveness in the local market.
Topping both rankings simultaneously requires sustained performance across stock acquisition, listing presentation, response speed and conversion follow-through. April marks the first month White & Co has held the leading position on both platforms at once, after consistently ranking inside the top three on each in preceding months.
Lead share on Property Finder and Bayut is the cleanest read on whether a brokerage is operating well at scale in Dubai. Reaching the top of either takes time, and reaching the top of both in the same month requires the underlying systems, stock and people to perform in sync. April is recognition of work that has been compounding across the business for some time.
The ranking comes against a backdrop of intensifying competition in the Dubai secondary sales segment, where transaction volumes have remained elevated through 2026 and a growing number of brokerages are competing for visibility on the major portals. Holding leading positions across both platforms places White & Co at the front of the most contested space in the local market.
White & Co operates a fully integrated real estate platform across sales, leasing, property management, conveyancing, mortgages and design, with offices serving the Dubai market and a sustained investment programme in marketing, technology and broker support. The firm employs Dubai’s largest dedicated leasing team and has continued to expand its sales division through 2026.
The brokerage will publish further commentary on April performance and outlook for the coming quarter in its next market update.