White & Co. has been officially recognised by the Dubai Land Department as the highest-selling real estate brokerage across Dubai’s freehold areas – one of the most significant achievements in the company’s history.
This was not recognition for performance within one development, community or corner of the market. It was based on secondary sales recorded across Dubai’s freehold areas over the previous 12 months – and White & Co. ranked number one.
White & Co. founder and CEO Calum White accepted the award on behalf of the company at the IPS Congress, held at Dubai World Trade Centre in September 2026.
What This Award Really Means
Dubai’s freehold areas are the communities where international buyers can own property outright. They cover almost all of the emirate’s major residential property market, from established neighbourhoods to its fastest-growing communities.
According to Dubai Land Department (DLD) transaction data, White & Co. completed more secondary property sales across these areas than any other brokerage during the 12-month period.
That makes this far more than another industry award. It is independent recognition, backed by actual sales recorded by the authority responsible for regulating and documenting Dubai’s property market.
Calum explained the scale of the achievement in his announcement to the team:
“If you’re not in Dubai real estate and don’t understand why this award is so significant, it’s simple. White & Co. has sold the most property over the past 12 months in Dubai’s freehold areas, meaning the areas where expats can buy property, which is almost all of the major residential market.”
– Calum White, Founder & CEO of White & Co. Group.
From Eight Employees to Dubai’s Number One Brokerage
The achievement carries even greater weight when viewed alongside the company’s growth.
White & Co. began with a team of just eight people. Five and a half years later, it has grown to more than 600 employees and reached the top of one of the world’s most active and competitive property markets.
Reaching this position would be a defining milestone for any brokerage. Achieving it in just over five years makes it particularly remarkable.
The achievement represents another defining chapter in the company’s Dubai Chose One story – from a team of eight to Dubai’s highest-selling brokerage across freehold areas in just five and a half years.
“What our team has accomplished in just five and a half years will never be done again,”
– Calum said.
He described the recognition as his proudest moment in business so far, while making clear that it belongs to the wider team:
“This could not have been achieved without our amazing team, who work tirelessly to get results for their clients and continue raising the standards of Dubai real estate.”
Behind the ranking are thousands of conversations, viewings, negotiations and transactions – each one representing a buyer making a major investment, a seller moving forward and an agent trusted to deliver the right outcome.
What It Means for Buyers and Sellers
For clients, this recognition provides something tangible.
High transaction volume gives White & Co.’s agents a detailed, current understanding of what is happening across Dubai’s residential market: which properties are attracting demand, how buyers are responding to pricing and where deals are being agreed.
That experience helps clients make decisions based on genuine market activity rather than assumptions. Whether buying a home, expanding an investment portfolio or preparing a property for sale, clients benefit from advice shaped by real transactions taking place across Dubai every day. Explore the latest properties for sale in Dubai or speak to our team about your next move.
One Team. One Extraordinary Achievement.
For the people behind the business, the award recognises the consistency and effort required to reach this position.
It also sends a powerful message to brokers considering the next stage of their careers. The platform, support and opportunities available at White & Co. are producing results at the very highest level – and those results are now independently backed by DLD data.
For brokers ready to take the next step in their careers, join White & Co and become part of what comes next.
A Milestone, Not a Finish Line
Being named Dubai’s highest-selling brokerage in freehold areas marks an extraordinary moment in White & Co.’s journey – from eight employees to more than 600, and from a new brokerage to the market leader in just five and a half years.
But the team is treating the award as confirmation of how far the business has come, not a reason to stand still.
The focus remains the same: delivering results for clients, creating opportunities for brokers and continuing to raise the standard of real estate in Dubai.
Source: Dubai Land Department, Award of Appreciation, IPS Congress, September 2026.
Sales data basis: DLD secondary sales across Dubai freehold areas during the trailing 12-month period.